Behind Your Brand
We deliver under your agency's name, to your standards, with clear communication you can pass on to your clients.
The Dev Team designs and develops websites, lead-generation tools and conversion-optimised landing pages with one goal in mind: turning your digital marketing traffic into measurable business growth.
Everything we build is engineered around one outcome: supporting your marketing activity with a website that actually converts.
Custom-built, responsive websites engineered for speed, clarity and conversions. Designed to support your SEO, paid campaigns and content marketing with a foundation that performs.
High-impact landing pages built specifically for paid traffic and campaign conversion. Every element โ from layout to copy hierarchy โ is designed to turn visitors into leads.
Interactive calculators, quote engines, configurators and other lead-gen tools that engage visitors, capture data and drive qualified enquiries into your pipeline.
Flexible, performance-driven WordPress builds that give your team control over content without compromising on speed, security or SEO fundamentals.
Bespoke web applications and MVPs, built to bring your product ideas to life. We handle everything from discovery through to launch and ongoing iteration.
A reliable, agency-grade development partner for digital marketing agencies. Deliver more to your clients without stretching your internal team.
We don't just build websites โ we build digital assets that support the marketing activity driving your business.
Every build starts with a conversion goal. We focus on the fundamentals that drive results โ clarity, user experience, speed and how effectively the journey guides users to act.
Fast-loading, SEO-ready, mobile-first. Performance isn't an afterthought โ it's baked into every decision we make across HTML, CSS, JavaScript and server configuration.
We understand SEO, paid media and content marketing because we build for teams that run them. Our websites integrate cleanly with the tools and campaigns that drive traffic.
15+ years delivering projects across tech, cyber security, recruitment, energy, legal, financial services, healthcare, hospitality and travel โ so we hit the ground running.
We integrate AI tools and workflows into our development process to improve speed, efficiency and quality โ without compromising on craftsmanship or code quality.
GDPR-conscious, compliance-aware development. Clear communication, accurate project estimates, and delivery you can plan around.
Clear planning, structured execution and reliable communication โ from first conversation through to launch and beyond.
We start by understanding your goals, audience and marketing activity โ then translate those into clear technical requirements and a structured delivery plan.
Our team designs and develops your website, landing page or tool with a focus on speed, usability and conversion. You get visibility at every stage.
We test across devices, browsers and user environments. Performance is benchmarked and optimised before anything goes live.
We handle launch, then continue to support rapid-turnaround development for live campaigns, new landing pages and ongoing refinements.
We work with organisations around the world across a wide range of sectors. Wherever you operate, the goal is the same: turning traffic into qualified leads and revenue.
Running a digital marketing agency is hard. Delivering consistent, high-quality web development for every client โ without stretching your internal team or compromising on deadlines โ is harder still.
That's where we come in. The Dev Team works as a discreet white label partner for agencies that need dependable, agency-grade web development behind their brand. You keep the relationship. We do the build.
We deliver under your agency's name, to your standards, with clear communication you can pass on to your clients.
Accurate estimates up front and delivery you can plan around โ critical when your agency is managing live campaigns.
Every site and landing page is built with your clients' marketing outcomes in mind โ not just their visual brief.
Rapid-turnaround development for live campaigns, new landing pages, and ad-hoc requests โ without overloading your team.
The Dev Team is run by two founders with complementary backgrounds โ one in front-end development and digital marketing, the other in structured delivery and building websites that real users can actually navigate.
Kamal brings over 15 years of commercial web development experience across front-end engineering, digital marketing and conversion-focused design. He has led delivery for a wide range of brands โ from fast-growing businesses to global organisations including The Telegraph, Coca-Cola, Halifax, Nando's, Prostate Cancer UK and Hiscox.
His background spans front-end development, responsive design, landing page optimisation and the intersection of marketing and technology. Today he leads The Dev Team's client-facing work, partnering directly with businesses and digital marketing agencies on performance-driven development.
Nadima co-founded The Dev Team with a background in structured delivery, communication and building digital experiences around real user needs. She works closely with digital marketing agencies and in-house client teams, managing full project lifecycles from discovery through to launch.
Her focus is on translating complex requirements into clear, scalable website solutions โ and on making sure the sites we deliver are easy to understand, easy to navigate and effective at converting visitors into enquiries and growth.
Practical context on what we do, how we work, and the wider ecosystem we operate in.
An overview of how The Dev Team approaches building websites with a focus on digital marketing and lead generation.
Visit the site โOur home for custom apps: bespoke web applications and MVPs built to bring product ideas to life.
Explore CustomApps โKamal's professional profile, including his work with clients and agencies worldwide and his 15+ year track record in front-end development.
View profile โIf you can't find what you're looking for, get in touch โ we're always happy to have a conversation.
Whether you're a business looking to increase conversions, or a digital marketing agency looking for a reliable development partner โ we'd love to hear from you.
Global clients ยท Agency-grade delivery ยท 15+ years of commercial experience